● Iconic wine that belongs to the entire archipelago, not only because of its unquestionable quality, but also because it helped to promote the wines from the Canary Islands
■ Hollera Monje
Red from Listán Negro grapes (carbonic maceration)
Canary Islands Protected Designation of Origin
What this wine tells us
An indispensable, young, iconic wine that belongs to the entire archipelago, not only because of its unquestionable quality, but also because it helped to promote the wines from the Canary Islands, Monje, and the region of Tacoronte-Acentejo. Its fruity, unexaggerated aromas, its undertones of pepper and smoke, and its pleasantness on the palate make it a wine that is hard to forget and, without a doubt it has brought many consumers to the wines of the Canary Islands.
Its dancing partner
Try it very cold with any kind of appetizer.
Trivia
This wine’s slogan, “It’s happening again,” tries to stimulate consumer interest with a marketing campaign similar to the famous Beaujolais regions’ noveau! Monje knew how to make this a trendy wine, and others can learn from it.
